It is one of the most popular models of our Quantitative Research Department.
Is a carefully designed quantitative research model to provide quick research findings
On a variety of issues
On a nationwide scale or a selected market
In a maximum period of 14 days.
It is feature to suite the clients needs within the shortest span of time. A product that was conceptualized keeping in mind the demand from the industry. Quick Pulse is a customized research model that delivers research findings on a variety of issues, across the nation or selected markets within a maximum period of 14 days.
Some of the kind of studies where QuickPulse can be used are :
Brand Health status
On just launched products, existing brands and brand extensions.
Concept Testing
Validation and fine tuning your new product proposition, positioning platform, service.
Promotion / Event awareness build up meters
Periodic study to evaluate the efficacy of a scheme/event measuring awareness and new customer conversions.
Monitoring Test Marketing
Evaluation of marketing efforts through advertising & promotion assessment, consumer feedback on trial & repurchase, retailer inputs on the brand and distribution.
Perception Audit
Image studies of corporates and its identity across stakeholder groups.
Supply Chain Speak
Feedback on product, supply, company relations and competition. |